Trade show marketing can be an expensive and time consuming marketing endeavor for most companies. This means it’s important to realize a return on this use of company marketing resources – ie your marketing manager or exec is going to want to see a definitive ROI – but you knew that. What you might not know is that chair massage can provide a low cost, high impact boost to your trade show marketing ROI.
How’s that?
Trade shows are competitive by nature. Your company is competing in a giant hall or perhaps multiple halls for the attention of the expo attendees. Usually your goal is to get your products or services in front of as many potential buyers as possible in an attempt to build your brand and develop customers directly.
To support all of the hard work you have done to showcase your company at the trade show, use chair massage to draw crowds to your booth. Chair massage is a proven traffic driver, our clients typically experience a 200-300% increase in their convention marketing lead generation by including a chair massage offering.
Here’s how and why it works. First you have us bring in 2 – 3 therapists during your display hours. They setup and provide chair massage in short increments usually 5 mins per person on a first-come-first-serve basis. Trade show attendees will appreciate the opportunity to get off their feet and will likely tell others they are with to stop by your booth for some chair massage. Then, while people are in line or just after receiving massage your sales team will have ample opportunity to engage with your potential customers and start building new relationships.
In the end we are confident that you’ll find chair massage generates a big bump in your trade show marketing ROI on the order of 2 to 3 times.
To learn more, get a quote or schedule chair massage for your trade show events call us at 702-524-9711 or contact us via the website.